testdata E-Commerce Platform Redesign

The legacy system was built on outdated technology, making it difficult to implement new features. The site had slow load times, a clunky checkout process, and was not optimized for mobile devices. Additionally, the backend could not handle high traffic volumes efficiently.

We implemented a modern React-based frontend with server-side rendering for improved SEO and performance. The backend was rebuilt using Node.js microservices architecture, enabling better scalability and maintainability. We integrated a new payment gateway and implemented real-time inventory management.

The main challenge was migrating millions of products and customer data without downtime. We also had to ensure the new platform could handle 10x the current traffic during Black Friday sales. Performance optimization and seamless data migration were critical concerns.

The new platform successfully launched with zero downtime. Conversion rates increased by 45% within the first three months, and page load times improved by 70%. The client reported handling their highest ever Black Friday traffic smoothly.

A leading German online retailer specializing in consumer electronics and home appliances. Operating since 2010 with over 500,000 active customers.